Russell Brand, in this heartfelt interview without comedy, destroys his own SuperMe. He also seems capable of becoming a cultural prophet. Really incredible.
New Project: DestroySuperMe
27 Mar
The version of yourself you broadcast to the world on Facebook is likely different than the version of yourself you experience alone in your head.
You probably don’t post Facebook status updates about crying, being rejected in love, feeling meaningless, the regretful things you said or did to people you love, or the moments you genuinely wonder if you’ve become someone you’re ashamed of.
In fact, odds are good that your Facebook identity is cooler, trendier, happier, more social & outgoing. In short, it’s a digitized super-version of yourself. Alex Bogusky and the crew at CPB have called this the “Digital Super-Me”.
My question: what would a Twitter account look like with only honest emotions, no filter, and no irony?
We’re about to find out. My newest project is @DestroySuperMe, a Twitter feed from a fictional character who tweets heartfelt things with no irony and no regard toward his Digital Super-Me.
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